WAVE-TV

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Outside Looking Into Louisville TV

A June 6 Broadcasting and Cable story (sorry, no link) highlighted the excellence of the local TV market, bragging about how all four local news stations reacted to the weather events in May.  And writer Michael Malone revealed some news: In May, WLKY-TV ran away with sweeps competition, as LouisvilleKY.com readers know. The story quoted WLKY’s Glenn Haygood on the widening gap between his and other stations’ ratings in the Sweeps. In August, WAVE-TV will bring back weekend news between 6-8 a.m., a time slot it dropped a few years ago. In the Fall, WHAS-TV is launching a local morning…


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At the Sweeps Half, WLKY Winning

On Wednesday night, Louisville TV viewers weren’t watching ABC’s Happy Endings on WHAS-TV, a new comedy you’ve probably not heard of, at 10. The ratings leader at that hour was a CBS show on WLKY, Criminal Minds: Suspect Behavior. It was pulling a 9.6 local rating, compared with a dismal 2.1 for Happy Endings. In a nutshell, that explains the current dominance of WLKY in local TV news. Across the board, and in higher numbers than in many other markets, Louisville viewers are turning in to CBS. So halfway through the important May TV ratings sweeps, WLKY has a lead…


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Media Musings and Getting Out of the Dog Biz

Here’s a big shout-out to Terry Meiners, who allowed me to visit his 84WHAS Radio show yesterday and blabber on about the Governor’s decision to snub the President, whether Richie is going to help or hurt David Williams and he let me plug LouisvilleKY.com. He even came up with a new theme song for the site, by Rick Bartlett, “Louisville  K Y”. Belski Blog: Weather guy John Belski is back on WAVE, but not on the air. He will be doing a blog on the WAVE3 site, but mostly about folksy stuff related to weather.  Kevin Harned was promoting it…


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Look Who’s in the Louisville News

Kimber Criticized: The shocking news from court yesterday, that Kimber Albarado was dropping her EPO against her jockey/husband Robby, was more shocking after details of their bedroom encounter were read in court. WHAS-TV’s Claudia Coffey had the reaction from the CEO of the Center for Women and Families, who seems to think it was a bad idea on Kimber’s part. Albarado still faces charges. Knight Still Enrages Big Blue: In a speech that found its way to YouTube, Bob Knight inspired ire in Big Blue land by saying that all the starters from UK’s team last year hadn’t gone to…



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Assault on Houston for Local TV

Welcome to Opening Day. No, I don’t mean for the Reds, though they take on the Brewers at a chilly Great American Ballpark this afternoon. And the Bats don’t open up at Slugger until next week. No, it’s opening day for the local TV station assault on Houston (imagine graphic: ASSAULT ON HOUSTON! 2011). So if you really don’t want to miss a moment of the UK coverage, let this be your guide. Or go back to calling in and complaining about UK fans to Tony Vanetti on the radio. WAVE-TV, which claimed last night to be the ONLY local…


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WHAS, WAVE Enter Helicopter Sharing Agreement

Imagine this — you see a news helicopter passing over a crime scene.  The graphics are for WHAS-TV. But then you see the bird turn around, and it goes by and displays the graphics for WAVE-TV. That will be the reality starting Friday, when a new contract the two stations have signed goes into effect. The two stations will share air time and the video feeds will be identical on each station. Mark Neerman, WHAS-TV’s news director, says the new arrangement saves both stations money and is similar to deals being made in the TV business. “It’s becoming really common…


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A Final Look at the Surprising February Sweeps

February was very good to WLKY-TV. In the several years I’ve been following local ratings, I don’t recall any station having a better month than the CBS affiliate did in February. According to Nielsen numbers, WLKY won every significant time period in local news head-t0-head competition in the 25-54 age group, considered the most important overall demographic to advertisers. Even in the early evenings news, where WHAS-TV has, in most ratings periods, finished first, WLKY-TV won at 5, 5:30 and 6. In mornings, from 6-7, there was a virtual tie with WHAS, but that’s been a virtual lock for WHAS…


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Manual Teacher Story Provides Media Lessons

What in the name of Mary Kay Letourneau is going on around here? There’s no doubt the juiciest story in the news yesterday was that 38-year-old biology teacher Carrie Shafer of Manual High School was caught drinking and probably having sex with a 17-year-old Manual student in a public park.  If I’m a news director, it’s a no-brainer that it’s the lead story on the late news. But I’m not a news director. Still, here’s a clue as to why WLKY-TV leads the late news ratings. WLKY reporter Erin Haynes was live outside the Courthouse (where nothing at all was…


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WAVE’s New Boss Looks a Lot Like the Old Boss

They don’t mess around at Raycom Media. The owner of WAVE-TV often promotes from within, and has tapped Ken Selvaggi from Raycom’s WSFA-TV in Montgomery to replace the retiring Steve Langford, according to WSFA’s web site. Selvaggi announced to his staff on Monday that he will be moving to Louisville after nearly five years. Selvaggi may be familiar to local media types, as he was a producer at WHAS-TV in 1989-90. Langford just announced he was leaving WAVE on Friday. In Montgomery, Selvaggi also did on-air editorials twice a week, so the Hot Button tradition at WAVE is likely to…