Joe Hayden Takes the Reins at REMAX Properties East

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IMG_2473One of Louisville’s most successful and well-known Real Estate Brokerage Firms has a new Owner. Joe Hayden, a long-time local real estate leader, is the new Principal Broker at RE/MAX Properties East. Hayden recently took over the leadership of the company from founder Harrell Tague.

Tague started the RE/MAX Properties East agency in 1987 and built the company’s headquarters on Timberwood Circle in 1999. Through its history, the agency has been a part of 56,000-plus transactions valued at more than TEN BILLION DOLLARS. The company’s policy of giving back to its community has led to recognition from Business First as one of the Top Ten Philanthropic Small Businesses in Greater Louisville for the past three years. Hayden vows that tradition will continue!

Until recently, Hayden had been a commissioner at the Kentucky Real Estate Commission and previously had served on the Greater Louisville Association of REALTORS Board of Directors, as well as, leading one of the most successful agent teams in the region at RE/MAX Properties East. Hayden resigned as a KREC commissioner and stepped away from active sales to focus completely on the duties of principal broker and on enhancing the success of the brokerage agents.

The change at RE/MAX Properties East reflects the culmination of a goal set by Tague and Hayden to transition in a way that will improve the operations of the agency while providing a higher level of service to the agents and their clients. While Tague is stepping down as Principal Broker, he plans to remain at the brokerage for the immediate future, keeping an office and his real estate license.

Tague shared, “It is well known in our industry that that the two most important things that agents need and want is leads and relevant training based on current market conditions. Joe Hayden has the track record, experience, talent, and teaching ability to bring these things, when added to the present reputation and experience of our agents, to a level beyond any real estate company in Kentucky.”

“It is a tremendous honor to have the opportunity to build upon the incredible legacy of Harrell Tague, and that is exactly what I plan to do,” said Hayden. “RE/MAX Properties East is a special place, home to exceptional agents and agent teams, plus an incredible support staff. We have a bright future together, delivering a valuable transaction experience to our clients, solving industry and market challenges, supporting our vibrant community, and cultivating a lasting culture of caring and sharing.”

Tague’s visionary concept has proven itself repeatedly. The agency currently is home to 122 agents, among the highest-producing professionals, on a per transaction and volume basis, in the region. In 2018, those agents generated $483 million in sales.

“I have never been so excited for our agents and their future!” Tague added. “Joe’s strengths bring the added value that is needed to produce far greater results than ever before for each agent in the office.” He continued, “Joe is dedicated to the success of agents through staying current with what is necessary to offer unparalleled customer service to their buyers and sellers.”

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